Why you need an effective, repeatable message

Peter Whent
March 22, 2021

Let me tell you something you haven't heard before.

Brexit means Brexit

.Oh you have heard it......but not for a year or so?

So how come you remember it now?

Because you heard it a lot.

Like, on repeat for twelve months.

Pull up a chair and let's have a closer look at the impact of the repeatable message.

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I told you it was good didn't I?
So now, are you in?

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