The Power of deciphering your prospect’s inner conversation

Peter Whent
March 8, 2021

What are you really buying?
If you choose not to spend £25 on a pair of Marks and Spencer jeans, but instead opt to buy a pair from Louis Vuitton for £415, then you are buying more than just a pair of jeans. If all you wanted was a pair of jeans, then you could get those for £25.

What goes on in peoples' minds when they make decision like this is gold dust. If you can decipher it, you'll never struggle for prospects again. 

__CONFIG_colors_palette__{"active_palette":0,"config":{"colors":{"c162b":{"name":"Main Accent","parent":-1}},"gradients":[]},"palettes":[{"name":"Default","value":{"colors":{"c162b":{"val":"var(--tcb-skin-color-0)"}},"gradients":[]},"original":{"colors":{"c162b":{"val":"rgb(19, 114, 211)","hsl":{"h":210,"s":0.83,"l":0.45,"a":1}}},"gradients":[]}}]}__CONFIG_colors_palette__
Previous Article
__CONFIG_colors_palette__{"active_palette":0,"config":{"colors":{"c162b":{"name":"Main Accent","parent":-1}},"gradients":[]},"palettes":[{"name":"Default","value":{"colors":{"c162b":{"val":"var(--tcb-skin-color-0)"}},"gradients":[]},"original":{"colors":{"c162b":{"val":"rgb(19, 114, 211)","hsl":{"h":210,"s":0.83,"l":0.45,"a":1}}},"gradients":[]}}]}__CONFIG_colors_palette__
Next Article

I told you it was good didn't I?
So now, are you in?

>